ASUS Reports 167% MoM Growth on Instamart in February 2026

After its foray into quick commerce, Asus has recorded significant growth on the Instamart platform, indicating a shift in how people purchase electronic goods in India. ASUS had a 167% month-over-month increase in sales from January to February 2026, indicating increased demand for quick-delivery services. The company has benefited from increased demand for quick-delivery services, especially for electronic goods such as laptops. Growth was also recorded in the first quarter of 2026, underscoring the importance of the Instamart platform to the company’s growth.

The demand for quick commerce services has been rising, as consumers prefer fast delivery to long wait times. The company has benefited from the shift in how consumers purchase electronic goods.

For the growing demand, ASUS is expanding its retail presence in India. The company is ensuring it covers more pin codes, including those in small towns and talukas. The company is using a multi-channel approach for this. The demand for ASUS products is growing due to cities like Bangalore, Kolkata, and Hyderabad. Delhi and Mumbai are also important markets, contributing over 95% to the overall share.

Expansion Beyond Laptops

Even though laptops remain important, ASUS is also seeing strong growth in its accessories segment. Products like keyboards, mice, and other peripherals are becoming more popular. The company is also expanding into cities such as Jaipur, Kochi, Goa, and Noida, as well as other Tier-2 locations. This expansion is helping ASUS reach more users and grow its customer base.

According to Arnold Su, the rise in growth highlights shifting consumer preferences toward faster, more convenient shopping options. Furthermore, he added that ASUS is receiving positive customer feedback and building strong trust in its products. The company is also seeing good growth in the accessories segment and plans to keep expanding in the coming months.