One of the biggest e-commerce giants, Amazon, is going to open its first cashier-less grocery store. As reported by TechCrunch, the grocery store will work on the ‘Just Walk Out’ technology that was also used in Amazon Go convenience stores.
The Amazon Go Grocery store is located in the company’s hometown Seattle. The store will let all customers purchase everyday grocery products like seafood, bakery items, dairy, beer, spirits, and household essentials.
It is spread in an area of 10,400 square feet in total and marks itself as the largest space using Amazon’s Just Walk Out technology.
Speaking of how it works, people first access the Amazon Go app to scan in and enter the store to continue shopping. Cameras and sensors have been installed all around the Amazon Go Grocery store to track the purchase of shoppers. Every item removed from the stock is added to the virtual cart of the customer.
When the customer checks out from the store, the amount of their cart value is deducted from the card linked to their Amazon account. As a result, no one has to wait in long queues for checking out and the store staff gets the time to look after other things like customer service and restocking shelves.
As compared to Amazon Go convenience stores, Go Grocery store is going to serve as a new challenge for the company. People tend to compare grocery items by picking two of them and checking out which one is fresh. This is going to create a bit of confusion at the time of billing. People also keep products in different slots which will make Amazon’s latest technology struggle.
Amazon has said that that the company is eagerly testing its cashier-less technology. However, there are no further details about when Amazon is going to open more stores in the country and how it will make its concept more familiar to the world.